Walking outside Charlotte’s Bank of America Stadium recently, I was accosted by a renegade robot… ok, maybe it was the other way around. But I had never seen anything quite like it. I couldn’t tell if this was some kind of delivery bot, or just a clever promotion for the local art museum. Apparently, it’s both!
Very unique branding opportunity for both The Mint Museum and their partner Charlotte is Creative, highlighting their collective effort “to bring art, experiences, and enrichment to Charlotteans.” The autonomous robot also had a social media promotion atop it, with the following giveaway guidelines:
Weekly Giveaway Rules
Snap a shot and post to IG, FB or Twitter
Tag 2 Friends
Charlotte Is Creative… love their tagline: “Designed to break the Charlotte mold and re-make it with creativity.”
Tiny Mile Delivery… currently operating in Charlotte and Miami
What a unique way to promote a creative initiative or an upcoming event at your venue!
“At the end of the day, there will be more people taking care of our robots, more people providing services to the merchants we deliver for, people programming our software, developing our apps on phones and tablets. So employment will change, but we believe it will go up." ~ Alastair Westgarth, CEO of SF-based Starship, a global leader in autonomous delivery technologies.
My personal AI bot informs me that: “Delivery robots are autonomous robots designed to deliver goods, packages, or food items from one location to another. They are equipped with sensors, cameras, and software that enable them to navigate their environment, avoid obstacles, and interact with humans.
“Delivery robots are expected to be used in a variety of industries, such as food delivery, grocery delivery, and package delivery. They are seen as a way to improve efficiency, reduce delivery times, and save costs. They can also help reduce the carbon footprint of delivery services, as they are often electric and emit no harmful emissions.
“In the future, delivery robots are likely to become more advanced and capable. They may be able to deliver larger items, navigate more complex environments, and interact more seamlessly with humans. They may also become more common in urban environments, where congestion and limited parking can make traditional delivery methods difficult. Overall, delivery robots have the potential to revolutionize the way we receive goods and services, making delivery faster, more convenient, and more sustainable.”
This past year, ASM Global and delivery service DoorDash inked a partnership (press release) to provide a more “seamless and convenient service for live-event attendees.” So, what’s the next logical frontier for personalized deliveries?
They’ve already invaded our supermarkets, streets, and convention center floors. Will we soon see delivery robots in other live event venues?
Robotic drink delivery at the Creative Industries Trade Show at SXSW in Austin, TX.